How to Become a UI/UX Designer in 2023

Path Unbound
7 min readJul 26, 2023


In 2023, the role of a UI/UX designer has evolved significantly, as user experience becomes a critical factor in the success of digital products and services. As technology continues to advance and user expectations grow, UI/UX designers play a pivotal role in creating seamless and intuitive digital experiences. This article will explore the responsibilities of UI/UX designers, their typical salary levels in the United States, the essential skills they need to acquire, popular bootcamps and courses available for UI/UX design, the steps to becoming a UI/UX designer, leading companies that hire UI/UX designers, the impact of AI on UI/UX design jobs, and the future of UI/UX design.

UI/UX course at Path Unbound

What Do UI/UX Designers Do?

UI/UX designers are responsible for crafting the overall look, feel, and user experience of digital products such as websites, mobile applications, and software interfaces. They bridge the gap between technology and user expectations by considering user needs, behaviors, and preferences while designing visually appealing and functional interfaces.

UI/UX designers conduct user research, create wireframes and prototypes, perform usability testing, and collaborate with developers and stakeholders to ensure the final product meets both user and business goals.

Differences Between UI Designer and UX Designer

UI Design (User Interface Design): It focuses on the visual elements of a digital product, including the layout, typography, color schemes, icons, and overall aesthetics. UI designers aim to create visually appealing and intuitive interfaces.

UX Design (User Experience Design): It is concerned with the entire user journey and interaction with a product. UX designers work on understanding user needs, conducting research, creating wireframes, and ensuring that the product is user-friendly, efficient, and enjoyable to use.

There is also a lot of confusion around the UI/UX design and product design, which seems to overlap with each other a lot. Are they the same thing or are they different? The answer is both. Here are some similarities and differences between UI/UX designers and product designers:

Similarities Differences Between UI/UX Designer and Product Designer


  • UI/UX Designers: Focus primarily on designing the user interface and user experience of digital products.
  • Product Designers: Have a broader focus that includes UI/UX design but also involves shaping the overall product strategy, defining features, and considering business goals.


  • UI/UX Designers: Typically work within the design team and closely collaborate with developers to bring their designs to life.
  • Product Designers: Collaborate with cross-functional teams, including product managers, engineers, marketers, and UX researchers, to align design decisions with the overall product vision.


  • UI/UX Designers: Specialize in visual design, interaction design, prototyping, and user research.
  • Product Designers: Possess a broader skill set, including business acumen, project management, and a deep understanding of the entire product development lifecycle.


  • UI/UX Designers: Primarily responsible for designing the look and feel of the product and ensuring a smooth user experience.
  • Product Designers: Responsible for the success of the entire product, considering market research, user needs, competitive analysis, and long-term product strategy.

The short answer is, if you are a well-trained UI/UX designer, you can easily become a product designer and vice versa.

Typical Salary Level of UI/UX Designers in the United States

As of 2023, the salary of UI/UX designers in the United States varies depending on factors such as experience, location, company size, and industry.

On average, entry-level UI/UX designers can expect to earn around $60,000 to $70,000 annually. Mid-level designers with 3–5 years of experience can earn between $80,000 and $100,000, while senior designers with significant experience may earn upwards of $120,000 per year.

Skills UI/UX Designers Need to Acquire

To succeed as a UI/UX designer in 2023, one must possess a diverse set of skills. Some essential skills include:

Hard Skills

Visual Design

Proficiency in creating aesthetically pleasing interfaces using design tools like Adobe Creative Suite, Sketch, or Figma.

Interaction Design

Crafting seamless and intuitive interactions that enhance the user experience.

Soft Skills

User Research

Understanding user needs, preferences, and pain points through research techniques like interviews, surveys, and user testing.

Cross-Functional Collaboration

Strong communication and collaboration skills to work effectively in cross-functional teams.

Technical Skills for UI/UX Designers

UI/UX designers need to acquire technical skills that help them collaborate effectively with developers and implement their designs seamlessly. Let’s delve into these skills:

Basic Understanding of HTML/CSS

Basic knowledge of front-end development languages allows UI/UX designers to collaborate effectively with developers, communicate design requirements, and understand implementation constraints.

Responsive Web Design

Learn how to design interfaces that adapt smoothly to different screen sizes and devices, ensuring a consistent user experience across various platforms.

Prototyping Tools

Proficiency in prototyping tools like Adobe XD, InVision, or Framer enables designers to create interactive prototypes for user testing and feedback.

Design Systems

Knowledge of design systems and their implementation ensures consistency in the user interface and allows for efficient collaboration with development teams.

Accessibility Guidelines

Familiarize yourself with WCAG (Web Content Accessibility Guidelines) to ensure that your designs are inclusive and accessible to users with disabilities.

Basic Understanding of Mobile App Development

A basic understanding of mobile app development (Android and iOS) helps UI/UX designers create designs optimized for mobile platforms.

AI Skills Necessary for UI/UX Design Jobs

AI has introduced both challenges and opportunities for UI/UX designers. On one hand, AI-powered design tools can automate repetitive tasks, streamlining the design process and allowing designers to focus on more creative aspects. However, there are concerns that AI may replace some aspects of the UI/UX design process, such as generating layout suggestions or color schemes. To thrive in this changing landscape, UI/UX designers must embrace AI as a tool and focus on leveraging their creativity and human-centered approach to deliver exceptional user experiences.

AI-Driven Design Tools

Familiarize yourself with AI-powered design tools that can assist in automating certain design tasks. Tools like Adobe Sensei, Sketch2React, and Figma’s Smart Animate can generate layout suggestions, adapt designs across various screen sizes, and create responsive animations.

Data Analysis and Interpretation

Understanding how to analyze user data and draw insights is crucial for designing personalized and data-driven user experiences. Learn how to interpret user behavior metrics, conduct A/B testing, and utilize analytics tools like Google Analytics or Mixpanel.

AI Ethics and Bias Awareness

As AI becomes more prevalent in design processes, UI/UX designers need to be conscious of potential biases and ethical implications. Ensure that AI-driven design decisions align with ethical standards and cater to diverse user needs.

Natural Language Processing (NLP)

NLP is essential for designers working on voice interfaces and chatbots. Familiarize yourself with how NLP works and how to design conversational interfaces that offer seamless user experiences.

Top Bootcamps and Courses for UI/UX Design

Several reputable bootcamps and courses offer comprehensive UI/UX design training. Some of the top options in 2023 include:

General Assembly

Offers immersive UI/UX design programs with hands-on projects and industry mentorship.

UX Academy

Provides online UX design courses with a focus on real-world projects and personalized feedback.

Path Unbound

Path Unbound is a UI/UX design and visual design school with a comprehensive curriculum takings students from 0 to 100 preparing them well for high-paying creative careers. The school offers a 6–8 month course in UI/UX Design online with the school’s handpicked instructors. The course runs in 4 cohorts per year and has an admission process.

Students can also elect to take a Portfolio School program which focuses on helping graduates from other schools who are lacking a standout portfolio to improve their portfolio and land the design job of their dreams.


Hosts various UI/UX design courses from renowned universities and institutions. No mentorship or hands-on instructions are available. No career guidance and job assistance is available.


Offers a UI/UX design bootcamp with one-on-one mentorship and career support.

Interaction Design Foundation

Provides self-paced online courses covering various UX design topics. Courses are shorter, topic based and career guidance is limited.

Steps to Becoming a UI/UX Designer in 2023

Educate Yourself

Start by understanding the fundamentals of design principles, user psychology, and design tools through online resources, books, and courses.

Build a Portfolio

Create a portfolio showcasing your design projects, including personal and hypothetical works to demonstrate your skills and problem-solving abilities.

Gain Practical Experience

Look for internships, freelance opportunities, or entry-level positions to gain real-world experience and build your portfolio further.

Continuously Learn

Stay updated with the latest design trends, technologies, and tools to enhance your expertise continually.


Attend design meetups, conferences, and online forums to connect with other professionals and potential employers.

Develop An Outstanding UI/UX Design Portfolio

Select Diverse Projects

Include a variety of projects that showcase your skills in different areas of UI/UX design. This can include web and mobile applications, e-commerce platforms, or even personal projects.

Provide Context

For each project, explain the problem you were trying to solve and the target audience. Describe the design process, including research, ideation, and iterations.

Showcase Your Process

Include wireframes, user flows, and interactive prototypes to demonstrate how you approached the design challenges and how the final product evolved.

Include Real-World Outcomes

If possible, share data or user feedback that demonstrates the impact of your design on the product’s success.

Keep it Concise

A portfolio should be easy to navigate and not overwhelm the viewer. Include only your best and most relevant work.

Stay Updated

Continuously update your portfolio with new projects and improvements to reflect your growth as a designer.

Personal Branding

Consider adding a personal touch to your portfolio that reflects your design style and personality.

The Future of UI/UX Design

The future of UI/UX design promises exciting advancements. As technology continues to evolve, designers will need to adapt to emerging platforms such as augmented reality (AR), virtual reality (VR), and voice interfaces. Designers will play a more significant role in designing inclusive experiences that cater to diverse user groups. Moreover, the integration of AI and machine learning will enable designers to create more personalized and context-aware user experiences. As the digital landscape continues to expand, the demand for skilled UI/UX designers is likely to grow, making it an attractive and dynamic career choice for aspiring creatives in 2023 and beyond.

Becoming a UI/UX designer in 2023 requires a combination of creativity, technical expertise, and a deep understanding of user needs. By acquiring the right skills, leveraging reputable courses and bootcamps, and continuously adapting to industry advancements, aspiring designers can pave their way to a successful career in this rapidly evolving field. With the increasing importance of user experience and the integration of AI, UI/UX designers will continue to play a vital role in shaping the future of digital interactions and creating impactful user experiences.



Path Unbound

Championing comprehensive design education for creative career success.